Managing who can post on your Facebook Page—and how comments are handled—is essential for maintaining brand integrity, professionalism, and a positive customer experience. This guide explains how to control visitor posts, moderate comments, and handle spam or negative feedback using Facebook’s built-in tools.
For the most current and authoritative guidance, always reference Facebook’s official documentation linked throughout this article.
Facebook separates Page activity into two primary areas:
• Who can create posts on your Page (visitor posts)
• Who can comment on your Page’s posts
Each is controlled through different settings.
By default, Facebook allows visitors to create posts on many Pages. You can limit or disable this if you prefer to keep your Page feed curated.
How to manage visitor posts:
Go to your Facebook Page.
Click Settings.
Select Privacy or Page and Tagging (labeling may vary slightly by interface updates).
Locate Visitor Posts or Who can post on your Page.
Choose one of the following options:
• Allow visitors to publish posts on the Page
• Disable visitor posts so only Page admins can post

Facebook allows you to control comment visibility and moderation without disabling comments entirely.
Comment moderation options include:
• Hiding comments automatically based on keywords
• Manually hiding or deleting comments
• Blocking users from commenting
• Turning comments off on individual posts
Facebook provides keyword-based moderation tools that automatically hide comments containing specific words or phrases.
How to enable keyword moderation:
Go to your Page Settings.
Select Privacy or Moderation.
Add keywords you want filtered.
Save your changes.
Comments containing those keywords will be automatically hidden from public view but remain visible to Page admins.
Recommended keywords to filter
Common spam terms such as “free,” “promo,” “DM me,” URLs, adult content references, and repeated emoji strings are good candidates for moderation filters.
Spam comments should be removed promptly to protect credibility and prevent additional spam.
Best practices for spam:
• Delete comments that are clearly promotional or irrelevant
• Block repeat offenders from your Page
• Report comments that violate Facebook’s Community Standards
Negative comments are not always bad and can be an opportunity to demonstrate professionalism and responsiveness.
Recommended approach:
• If the comment is constructive or expresses a real concern, respond politely and publicly
• Acknowledge the issue and offer to continue the conversation privately via direct message
• Avoid deleting legitimate criticism unless it violates community standards
• Never engage emotionally or defensively
When to hide or remove negative comments:
• The comment contains hate speech, threats, or harassment
• The comment includes false claims or misinformation
• The comment is abusive or violates Facebook’s Community Standards
If a post attracts excessive spam or becomes unproductive, you can turn off comments for that post only.
How to turn off comments:
Click the three-dot menu on the post.
Select Turn off commenting.
This does not affect comments on other posts.
You do not need to give full admin access to team members who help manage comments.
Recommended roles for moderation:
• Moderator: Can respond to and delete comments, block users, and manage messages
• Editor: Can post and respond but does not control Page settings
How to manage Page access:
Go to Settings.
Select Page Access.
Add users and assign roles.
Consider documenting a simple internal policy:
• Response time expectations
• Approved tone and language
• When to hide, delete, or escalate comments
• Who is responsible for moderation
This ensures consistency, especially if multiple team members manage the Page.
To effectively control Page content and comments:
• Disable visitor posts if not needed
• Enable keyword moderation
• Monitor comments regularly
• Respond professionally to valid criticism
• Remove spam promptly
• Assign appropriate Page roles